Turn Fragmented Media Into One Seamless Virtual Canvas
Paid Media, Social Networks, Landing Pages, Messaging Apps All Managed Through One Platform.
How, when, and where you engage with your target audience is becoming increasingly important in the overcrowded and fragmented media landscape. Through highly personalized ad units, Connected-Stories exposes your consumer audience to sequences of custom-tailored messages rather than bombarding them with sustained content. By enabling our clients to design their own consumer journeys, we provide a consistent and unique storytelling method throughout all campaign touch-points.
Connected-Stories ultimately leads to an increase in your return on ad spending, a higher ad engagement rate, and more successful consumer conversions.
Take Ownership of All the Micro-Moments of the Consumer Journey
Connected-Stories puts you back in the driver's seat of all the aspects of the consumer path to purchase. Communicate the right message at the right time to the right person across a variety of placements through user-specific behavioral data.
USER LIFETIME VALUE
RETURN ON AD SPEND
CUSTOMER ACQUISITION COSTS
Enhance your existing assets by adding synchronized interactive widgets (i.e. companion content, CTAs, interactive video overlays and much more).
Create your consumer journey and define a meaningful and custom-tailored message sequencing flow to shape each stage according to your campaign objectives.
REAL-TIME ANALYTICS & MACHINE LEARNING
Measure and optimize campaigns' traditional KPIs and Connected-Stories sequences in real-time by analyzing user interactions with your advertised contents.
Easily create Interactive contests to incentivize users' interactions and encourage engagement between your targeted audience and your brand.
AD TAGS GENERATOR
Export ad tags to traffic the Connected-Stories units to SSPs and DSPs on both desktop and mobile sites, as well as within apps.
Along with a very descriptive guide, Connected-Stories' 24/7 customer support team can guide you around the platform via chat, email, or phone.
The workflow to build your campaign begins with planning the consumer journey and defining the sequence of messages that will be delivered to the users. We’ve designed our system to efficiently create your campaign and optimize your results in a methodical and effortless manner.
Plan: Define Your Strategy
Connected-Stories provides the Journey Designer, a visual tool that allows you to define all the stages of the consumer path to purchase and the transition from one stage to another. On top, Advertisers can utilize the storyboard, a vertical solution to personalize the experience according to each single user interaction with Connected-Stories widgets.
Create: Build Your Stories
After uploading your creative assets, you can start building your content sequences and apply any sort of interactive widget. Connected-Stories offers a variety of ready to use widgets to help you create the most dynamic and engaging stories for your target audience.
Deliver: Ad Export
Our platform allows you to generate ad tags and deliver your new Connected-Stories campaign both programmatically or directly uploading the full-redirect tags into the adserver.
Live: Real-Time Optimization
Connected-Stories allows you to effortlessly optimize on the fly. We make data available to you the moment your campaign goes live, allowing you to see what formats, stories, placements, and sequences are yielding the best results.